What could be better than an organic energy boost, delivered by a vehicle that runs on organic energy (that is, pedal power)?
Guayaki – whose “mission is to steward and restore 200,000 acres of South American Atlantic rainforest and create over 1,000 living wage jobs by 2020″ – knows how to walk the walk (or should I say, drive the trike?) when it comes to preaching and practicing sustainability. That’s why they engaged Revolution Rickshaws to execute an NYC sampling campaign for their tasty & invigorating Lime-Tangerine Energy Shots (one of which gave me a much-needed lift while I was out pedicabbing on Marathon Sunday).
Last Friday & Saturday, RR rolled one of its attention-grabbing mobile billboards over to the Javits Center, to spread Guayaki love to pre-marathon crowds of performance-conscious athletes. Today, RR heads up to Broadway & 114th Street, to give the Columbia U community an energy boost. Get in touch with RR today to find out what organic transport and trike media can do for your brand, on the effervescing streets of NYC!